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A NSW-based firm has become the first boutique practice, and just the fourth firm nationally, to be made a Xero platinum partner.
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First boutique makes platinum status
10 July 2015
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Interactive Accounting joins Crowe Horwath, Mulcahy and Co, and William Buck Group, to become the fourth Xero platinum partner nationally.
Interactive Accounting was one of the first NSW partners to achieve gold status in 2011.
Lisa Callaghan, managing director, said the firm's relationship with Xero has been central to their growth.
“The popularity of Xero and all of its features has been a huge driver of our growth, and has meant more small businesses can take advantage of the cloud,” she said.
“When we speak to small businesses, we tell them about the huge efficiencies to be had from Xero’s direct bank feeds, the add-on marketplace and integrations with hundreds of other platforms, the ease of use for their entire organisation, the ability to get paid by your customer faster, and the platform enabling us to provide predictive advisory services based on real-time data.”
Trent Innes, Xero's national sales director, said he was pleased to see a firm build itself up by using cloud accounting as a definite strategy to build an engaged client base.
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“The team at Interactive Accounting have always worked closely with Xero, even trialing new product features as beta testers.
“It’s wonderful to see them achieve platinum status, and we look forward to supporting their continued growth,” said Mr Innes.
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