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The evolution of accounting
An accountant’s guide to increasing revenue with advisory services
A growing number of Australians are turning to accountants and bookkeepers for advice, presenting a major opportunity for ambitious practices.
Once a business has identified the opportunity, then there are three keys for a successful implementation:
Undoubtedly you have heard the phrase “go after the low-hanging fruit”. It is used when describing the easiest way to do something. It’s a common approach for businesses that want to grow but may be unsure how to do it or not ready for an expensive marketing push or expansion.
For accountants and bookkeepers, the easiest way to do this is to sell additional services to existing clients. In other words, you’ll increase your revenue by doing what you already know, with people that you already have a relationship with.
Combine this with the talk over the past few years about the need for accountants and bookkeepers to offer more than just compliance services, and it starts to make sense to look towards advisory services to increase your revenue.
